Saturday, May 22, 2010
Gelbaum Ramps It Up For Foxwoods Resort and Casino
Dennis Gelbaum has developed and is managing a web and mobile based ticket sales strategy - via targeted and captivating email blasts, voice broadcasting, text messaging and social networking - for a variety of live entertainment projects including concerts by Jethro Tull, Brad Garrett, Steve Miller Band, Lionel Richie, Don Rickles/Joan Rivers and performances of 'Cirque Dreams Jungle Fantasy' at the MGM Grand Theater, Foxwoods Resort and Casino in Mashantucket, CT.
"We (ramp it up entertainment) are working closely with Foxwoods to maximize ticket sales/revenue - driving customer acquisition and revenue growth through SEM (paid search), SEO, affiliate marketing and creating unique, strategic partnerships - for each of these shows," Gelbaum adds.
Cirque Dreams Jungle Fantasy has been proclaimed, “The grandest circus spectacle east of Vegas” by New York Magazine. The show, which debuted at the Broadway theatre in June 2008, is the first and only show of its kind ever to perform on Broadway. This groundbreaking theatrical, acrobatic and musical adventure was a Broadway must-see sensation for audiences of all ages.
Created and directed by Neil Goldberg, CIRQUE DREAMS Jungle Fantasy is an exotic encounter inspired by nature’s unpredictable creations that are brought to life by an international cast of soaring aerialists, spine-bending contortionists, acrobats, jugglers and musicians. The astounding feats performed in this action packed Cirque Dream are enhanced with spectacular costumes nominated for an American Theatre Wing Best Costume Design Award and come to life in a fantastical jungle setting ignited by striking visual effects. From the breathtaking soaring aerial butterflies to the balancing giraffes, gigantic flowers, trees and kings of the jungle, this world-class explosion of athleticism, theatre and imagination will exhilarate and entertain audiences of all ages.
Check out the 'Cirque Dreams Jungle Fantasy' Video: