Monday, September 19, 2016

Rapid Fire Artist Program at Septien Entertainment Group


"A week with Linda Septien, Dennis Gelbaum and the incredible team at Septien Entertainment Group." 
by Dana Hesse

This was an intensive week by all measures. We had very high expectations coming from Los Angeles. We never expected to have those expectations exceeded in every category. When you sign up for the Rapid Fire Program at Septien Entertainment Group, be prepared to work during this week. You will work, you will work hard and then you will do homework. This isn’t a week for the weak. 


The fabulous vocal instruction will take you into depths about your vocals that you have not been taught before, guaranteed. Breaking down the strengths and challenges. You are given instruction and “tools” to make your strengths stronger and to improve your challenges. 


If you are taking piano and songwriting be prepared to be amazed. The Piano instruction will build on your knowledge from classical to the nuances of any genre you can imagine and provide alternatives in your playing and writing that fill the music with an intensity you may have not explored, “the Wake-up Moments”. 


Songwriting goes beyond the VCVCBVC, they put it to a track and out the door you go. They teach you about songwriting production, how to produce an artist, not just a singer. Real musicians that can play every instrument and can sing guiding you with precision on songwriting elements to create a great arrangement with intention. 


Stage presence is taught from focus, your focus. “Where are your eyes?” Stage presence training is a precise science (a Septience) that will build on your confidence and give you greater arsenal to draw from to command the stage, to engage the audience. “Performing with Focus". 


Dennis Gelbaum, the new COO/CMO, is a wealth of information. His knowledge on all things social media and the strategies that he will provide to you to succeed are seriously priceless. He talks to you not from a corporate position but from one that truly cares for your development. 

The Social Media and branding component of this intensive week is beyond amazing. Dennis will help you understand and define your audience and he covers what defining and refining a brand means. He  help you with the consistent messaging and the importance of delivering that message across all platforms. You will learn more than you know today about Social Media and will learn how to execute. Which changes daily and has changed since I wrote this testimonial. The one thing you can count on is The Septien Group knows social media and is on top of this ever-changing landscape. 

Linda Septien is incredible. Her enthusiasm, kindness, knowledge, energy, drive and her complete honesty is an unusual trait found in this industry.  

There are so many components of being an artist that you explore in the Rapid Fire Artist Week. This was the best week of training in all the years of training our daughter has received. What you will walk away with is knowledge and knowledge is power. You will know your strengths and challenges. The truths will be revealed. This is an incredible program that will provide you with a blueprint to take you to the next level of your development."


Saturday, August 6, 2016


On Monday, August 1st, I started a new chapter in my life. I have joined Septien Entertainment Group as their COO/CMO. 

SEG (founded in 1986 by Linda Septien, the "Kingpin of Pop Talent) is the #1 performing artist/voice talent development company in the US. 
This year, SEG students (and our talent coaches) have played in more than 1000 gigs and SEG had more Grammy nominees than any major record label. 

We not only train and develop talent - more that 15000 students in 25+ years, we also book our talent worldwide for tours, festivals, fairs, private, fundraising and corporate events, and more. 

I'm focusing on refining Septien’s business operations to maximize efficiency, identifying industry trends, new revenue streams and increasing market share and profitability. 

I'm also focused on brand performance, social innovation and inbound digital marketing - promoting Septien’s artists and programs, (websites. multimedia content, branded merchandise, Ecommerce), creating unique partnerships and developing and implementing marketing, promotional, global event programs and managing media relations efforts.
CLICK HERE for more information about Septien Entertainment Group 


Tuesday, July 5, 2016

Saturday, July 2, 2016

Happy Herb & The Spice Gals Coming March 2017!

Here's the 9 pocket prototype of our 
outdoor, vertical hanging planter.

 And I'd like to introduce you to Happy Herb