Wednesday, May 26, 2010

Sgt. Pepper/Cheap Trick Graffifi Wall Launched!



Ramp it Up Entertainment and Color Light and Shadow Inc. have launched the Sgt. Pepper/Cheap Trick GraffifitWall.

To support the marketing and promotional strategies to maximize premium seat/ticket sales for Sgt. Pepper Live Featuring Cheap Trick at the Paris Hotel and Casino in Las Vegas, Dennis Gelbaum and Linda Gottfried have joined together to launch the Sgt. Pepper/Cheap Trick GraffitiWall. Check it out, join and play at: http://graffitiwall.com/sites/wall4/

"GraffitiWall is a powerful marketing tool that lets us create an interactive social networking website (can also be used on a variety of other platforms including smart phones and electronic billboards) that is totally customizable. As we looked for unique, fresh ways to engage our audience, connecting with and introducing GraffitiWall just made a lot of sense," Dennis Gelbaum, CEO of ramp it up entertainment adds.

What is GraffitiWall - GraffitiWall is the most engaging, interactive, innovative, immersive and fun-game like social networking tool on the planet! Think of GraffitiWall as a living, breathing, real time interactive canvas that helps fans/consumers stay connected.

And what do participants do on GraffitiWall - they play, they communicate, they relate, they exchange ideas and stories, they see exclusive content, listen to music and they win prizes and more.

'Sgt. Pepper Live Featuring Cheap Trick', a dazzling musical experience featuring world-famous rock stars, the Sgt. Pepper Symphony Orchestra and a live interpretation of one of the most beloved rock albums in history, takes the stage for a limited engagement beginning June 11 at the Paris Las Vegas Theatre.

A Bill Edwards Presents Inc. production, tickets for 'Sgt. Pepper Live Featuring Cheap Trick' are now on sale. Show dates on sale include June 11­12, June 15-16, June 18-19, June 22-23, June 25-26, and June 29-30, with future dates to be announced. Showtime is 8 p.m. For the best seats in the house, got to www.sgtpepperlivetickets.com

A celebration of The Beatles' influential album, Sgt. Pepper's Lonely Hearts Club Band, Cheap Trick performs the entire album live as well as select Cheap Trick songs that lend themselves to orchestral arrangements. At the helm of the production is Geoff Emerick, the renowned engineer of the classic 1967 album. Never performed in its entirety by The Beatles due to the complex studio technology of the day that was employed in the making of the album, 'Sgt. Pepper Live' allows Cheap Trick to incorporate their brand of power pop into the classic songs while paying tribute to music legends in an unforgettable musical experience.

Cheap Trick is best known for its classic singles, 'I Want You To Want Me' and 'Surrender.' The American power-pop progenitors recorded the album All Shook Up in 1980 with Sir George Martin and Geoff Emerick, producer and engineer of Sgt. Pepper¹s Lonely Hearts Club Band. Emerick will continue to oversee the audio production for 'Sgt. Pepper Live.' He received Grammy Awards for the engineering of Sgt. Pepper's Lonely Hearts Club Band and Abbey Road.

Saturday, May 22, 2010

Gelbaum Ramps It Up For Foxwoods Resort and Casino


Dennis Gelbaum has developed and is managing a web and mobile based ticket sales strategy - via targeted and captivating email blasts, voice broadcasting, text messaging and social networking - for a variety of live entertainment projects including concerts by Jethro Tull, Brad Garrett, Steve Miller Band, Lionel Richie, Don Rickles/Joan Rivers and performances of 'Cirque Dreams Jungle Fantasy' at the MGM Grand Theater, Foxwoods Resort and Casino in Mashantucket, CT.

"We (ramp it up entertainment) are working closely with Foxwoods to maximize ticket sales/revenue - driving customer acquisition and revenue growth through SEM (paid search), SEO, affiliate marketing and creating unique, strategic partnerships - for each of these shows," Gelbaum adds.

Cirque Dreams Jungle Fantasy has been proclaimed, “The grandest circus spectacle east of Vegas” by New York Magazine. The show, which debuted at the Broadway theatre in June 2008, is the first and only show of its kind ever to perform on Broadway. This groundbreaking theatrical, acrobatic and musical adventure was a Broadway must-see sensation for audiences of all ages.

Created and directed by Neil Goldberg, CIRQUE DREAMS Jungle Fantasy is an exotic encounter inspired by nature’s unpredictable creations that are brought to life by an international cast of soaring aerialists, spine-bending contortionists, acrobats, jugglers and musicians. The astounding feats performed in this action packed Cirque Dream are enhanced with spectacular costumes nominated for an American Theatre Wing Best Costume Design Award and come to life in a fantastical jungle setting ignited by striking visual effects. From the breathtaking soaring aerial butterflies to the balancing giraffes, gigantic flowers, trees and kings of the jungle, this world-class explosion of athleticism, theatre and imagination will exhilarate and entertain audiences of all ages.

Check out the 'Cirque Dreams Jungle Fantasy' Video:
http://www.youtube.com/watch?v=SMXVG47Rx70&feature=player_embedded#!

Thursday, May 20, 2010

Ramp It Up Entertainment Juggling Marketing and Promotions for Sgt. Pepper



Tickets On Sale Now!
Ramp It Up Entertainment is executing a multimedia marketing and promotion strategy via email blasts, voice broadcasting, text messages and social networking. The campaign also includes TV, Radio, Print and outdoor.

Thursday, May 6, 2010

Gelbaum Recruited By Sgt. Pepper



Dennis Gelbaum, CEO of ramp it up entertainment, has been recruited by Sgt. Pepper to assist in the development and implementation of live event promotions and premium seating ticket sales strategy for Sgt. Pepper Live Featuring Cheap Trick. (For tickets check out www.sgtpepperlivetickets.com)

“Sgt. Pepper Live” featuring Cheap Trick, a dazzling musical experience featuring world-famous rock stars, the Sgt. Pepper Symphony Orchestra and a live interpretation of one of the most beloved rock albums in history, will take the stage for a limited engagement beginning June 11 at the Paris Las Vegas Theatre.

A Bill Edwards Presents Inc. production, tickets for “Sgt. Pepper Live” featuring Cheap Trick are now on sale. Show dates now on sale include June 11 – 12, June 15-16, June 18-19, June 22-23, June 25-26, and June 29-30, with future dates to be announced. Showtime is 8 p.m.

A celebration of The Beatles’ influential album, Sgt. Pepper’s Lonely Hearts Club Band, the show is an energetic performance that features an orchestra and a captivating experience of light and sound as Cheap Trick perform the entire album live as well as select Cheap Trick songs that lend themselves to orchestral arrangements. At the helm of the production is Geoff Emerick, the renowned engineer of the classic 1967 album. Never performed in its entirety by The Beatles due to the complex studio technology of the day that was employed in the making of the album, “Sgt. Pepper Live” allows Cheap Trick to incorporate their brand of power pop into the classic songs while paying tribute to music legends in an unforgettable musical experience.

Cheap Trick is best known for its classic singles, “I Want You To Want Me” and “Surrender.” The American power-pop progenitors recorded the album All Shook Up in 1980 with Sir George Martin and Geoff Emerick, producer and engineer of Sgt. Pepper’s Lonely Hearts Club Band. Emerick will continue to oversee the audio production for “Sgt. Pepper Live.” He received Grammy Awards for the engineering of Sgt. Pepper’s Lonely Hearts Club Band and Abbey Road.

Cheap Trick on YouTube
http://www.youtube.com/cheaptrick

More about Cheap Trick:
CHEAP TRICK may be one of the most covered bands of all time. Since the 70s they've been blending elements of pop, punk and even metal in a way that is instantly catchy and recognizable. With timeless classics such as I Want You to Want Me, Surrender, and the late 80s lighter-waving favorite, The Flame, CHEAP TRICK are a musical institution. Anyone familiar with Comedy Centrals The Colbert Report will note that CHEAP TRICK wrote and performed the theme song.

With more than 5,000 performances, 20 million records sold, 29 movie soundtracks and 40 gold and platinum recording awards, the band was honored in October 2007 by the Chicago Chapter of NARAS (National Academy of Recording Arts & Sciences) for their contributions to the music industry. CHEAP TRICK were featured in the John Varvatos Spring 2008 ad campaign.